Let’s create a Knowledge Universe by adding #OneVideoADay

Knowledge has no boundaries.  Let's discover them in #OneVideoADay

When you’re curious, you find so many interesting things around and everything leads to a new learning.  Don’t you think this universe is full of knowledge, from atoms to the galaxy, from arts to science, from lifestyle to travel, there’s so much information around us.  At VideoKen, we are trying to build a Knowledge Universe, collection of learning videos on varied topics.  Come join us in this journey of learning together.

#OneVideoADay

Knowledge has no boundaries, let’s discover them in #OneVideoADay.  We will share #OneVideoADay that you can watch at your leisure time, while travelling to your office (of course, not while driving 😊), during your break (as a stress buster), anytime is good for learning.

You get the VideoKen version of handpicked video every day. With in-video chapters, search and other indices, we are sure to make to make your video watching experience engaging and joyful.

Knowledge Universe

All these videos are available at one place, indexed by topics, bookmark this page.  In future, if you wish to go back to a particular video, or a segment of the video, its super easy.  All you need is to type the topic or related term, and we will tell you which video has those topics or which segment of the video talks about it, you can jump straight to topic.

Share the knowledge

Knowledge increases by sharing.  Share these videos in your network and let’s spread the knowledge.

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How to increase website traffic and conversions by doing real Video SEO

How to ace Video SEO

Videos form an important part of content marketing today. Embedding videos on websites is more the norm than an exception. However, videos are the ‘blackhole of the Internet’ as search engines usually do not index them. 

Now, the logical question is – how do we make videos more SEO friendly?  

Video SEO is all about providing the metadata from your video to search engines to improve the richness of search results. It not only improves your video’s presence on search engines, but also helps drive more traffic to your webpage.  

Challenges with Video SEO today 

Adding Video SEO data to your webpage is not as easy as doing it for text.  For search engines like Google to crawl your videos, including your YouTube videos embedded on your webpage, you need to: 

  1. Add videos in supported video encoding
  2. Add video sitemap or structured data like keywords, description, and transcript
  3. Add high-quality thumbnail to the video
  4. And much more…

In simpler terms, search engines don’t crawl your videos unless they are tagged manually.  

VideoKen’s SEO tool for Videos 

VideoKen makes it super-easy to transform your videos to be SEO friendly – fully automated.  

Using our patented AI techniques, we identify keywords, phrases and topics from your video and add the metadata automatically to your webpage. This enables search engines like Google or Bing to crawl the video with its name, description, keywords, thumbnail, duration and transcript. All this without impacting your page load time.  

Here’s an example of how the Video SEO works (and looks to a search engine). 

We have supercharged our own demo video with the VideoKen SEO tool 

Using Google’s structured data testing tool (used to check what gets indexed), here’s a ‘before’ and ‘after’ look at how the search engine crawler sees the video: 

Before VideoKen: https://bit.ly/2kJcLU7

After VideoKen: http://bit.ly/2m6N2oP

So what are you waiting for? Get in touch with us to supercharge your videos and increase your website traffic by powering-up your SEO. Sign-up here to get started.

Check our webinar on 3 ways to make your website videos SEO friendly here.

Still not convinced? Check if your website videos are SEO friendly

  1. Pick a URL from your website which has one or more videos embedded in it. 
  2. Go to Google Structured Data Testing Tool and input selected URL for testing.
  3. Do you see a ‘VideoObject’ on the right side? If not, your videos are not contributing towards the SEO.
  4. If you see a ‘VideoObject’, check if it contains all the right fields like ‘Keywords’, ‘Title’, ‘Description’, ‘Transcript’, ‘Duration’, ‘Thumbnail’, etc.  

Get in touch with us, so we can help you! 

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